Pozri sa, ako sme z\u00e1visl\u00ed. Na meme\u010dk\u00e1ch, vide\u00e1ch, postoch, reels, stories. Ak \u010fal\u0161\u00ed okamih nepr\u00edde hne\u010f, ak sa nov\u00fd podnet nezjav\u00ed do sekundy, op\u00fa\u0161\u0165ame skupinu, vyp\u00edname, scrollujeme \u010falej. Zvykli sme si na svet, kde \u010dakanie bol\u00ed viac ako klamstvo.<\/p>\n\n\n\n
Nepotrebujeme pravdu. Potrebujeme podnet. Potrebujeme dopam\u00edn. Potrebujeme, aby n\u00e1s nie\u010do trhlo z nudy, zo samoty, z nepohodlia. A najm\u00e4, aby to netrvalo dlho.<\/p>\n\n\n\n
Stali sme sa konzumentmi d\u00e1t, nie my\u0161lienok. \u010c\u00edtame, ale nevyhodnocujeme. Pozer\u00e1me, ale nechceme vidie\u0165.<\/p>\n\n\n\n
Sme zahlten\u00ed inform\u00e1ciami, ktor\u00e9 nemaj\u00fa v\u00e1hu, preto\u017ee ich nem\u00e1me kedy spracova\u0165. Preto\u017ee ich ani nechceme spracova\u0165. V skuto\u010dnosti nechceme vedie\u0165 chceme sa c\u00edti\u0165.<\/p>\n\n\n\n
A tak sa z ka\u017ed\u00e9ho statusu st\u00e1va droga. Nie metaforicky. Biochemicky. R\u00fdchly vtip, r\u00fdchly hnev, r\u00fdchla slza. Ka\u017ed\u00fd meme je d\u00e1vka. Ka\u017ed\u00fd like je odmena.<\/p>\n\n\n\n
Sme ako laborat\u00f3rne my\u0161i, ktor\u00e9 stl\u00e1\u010daj\u00fa p\u00e1\u010dku. Ale my tou p\u00e1\u010dkou „scrollujeme“. My\u0161lienka, ktor\u00e1 n\u00e1s n\u00fati zastavi\u0165 sa, je nepriate\u013e. Text, ktor\u00fd treba \u010d\u00edta\u0165 pomaly, je \u201enezdie\u013eate\u013en\u00fd\u201c. A \u010dlovek, ktor\u00fd kladie nepr\u00edjemn\u00e9 ot\u00e1zky, je nekomfortn\u00fd. V hor\u0161om pr\u00edpade \u201etoxick\u00fd\u201c.<\/p>\n\n\n\n
To ist\u00e9 sa deje v politike. H\u013ead\u00e1me rie\u0161enia lusknut\u00edm prsta. Nie skuto\u010dn\u00e9 rie\u0161enia, ktor\u00e9 bolia a trvaj\u00fa, ale pr\u00edbeh, ktor\u00fd si m\u00f4\u017eeme pusti\u0165. Video, ktor\u00e9 nevyrie\u0161i probl\u00e9m, ale na p\u00e1r sek\u00fand zn\u00ed\u017ei \u00fazkos\u0165. Il\u00faziu, ktor\u00e1 n\u00e1s uist\u00ed, \u017ee nie\u010do sa deje, aj ke\u010f sa nedeje ni\u010d.<\/p>\n\n\n\n
Spom\u00ednate si na byty? Tie, \u010do mali st\u00e1\u0165 do \u0161tyroch rokov, s v\u00fdh\u013eadom, hypot\u00e9kou zadarmo a n\u00e1dejou zabalenou pr\u00e1zdnych re\u010diach? Tie, ktor\u00e9 nikdy nest\u00e1li. A ani nemohli st\u00e1\u0165 lebo neboli politick\u00fdm snom, ani urbanistick\u00fdm pl\u00e1nom boli iba plag\u00e1tom preto aby sa in\u00ed nak\u0155mili zatia\u013e \u010do vy ste \u010dakali.<\/p>\n\n\n\n
Napriek tomu sa \u013eudia bl\u00e1znili. Zajtra bud\u00fa b\u00fdva\u0165. Zajtra bude lep\u0161ie. Zajtra\u2026 sta\u010d\u00ed zdie\u013ea\u0165, veri\u0165 a voli\u0165.<\/p>\n\n\n\n
Z tmy vych\u00e1dzaj\u00fa postavy, \u010do roky ml\u010dali ale teraz n\u00e1m k\u00e1\u017eu o mor\u00e1lke s v\u00fdrazom spasite\u013eov. Konzumenti hltaj\u00fa vide\u00e1 ako kritick\u00fa il\u00faziu bud\u00facej zmeny , nie preto, \u017ee im ver\u00edme, ale preto, \u017ee chceme veri\u0165 nie\u010domu.<\/p>\n\n\n\n
In\u00ed n\u00e1m s drah\u00fdmi hodinkami a drah\u00fdch oblekoch vysvet\u013euj\u00fa ako u\u017e bude dobre ke\u010f budeme st\u00e1\u0165 na kri\u017eovatke zdeformovan\u00e9ho kompasu ktor\u00fd aj tak len ukazuje z\u00e1pad. \u010ci vizion\u00e1rske karikat\u00farne ml\u00e1de\u017en\u00edcke postavi\u010dky z komiksov, ktor\u00e9 jazykom liber\u00e1la veria v obrodu Slovenska.<\/p>\n\n\n\n
Z politiky sa stal priemysel n\u00e1deje. Nie n\u00e1deje ako cnosti, ale n\u00e1deje ako slu\u017eby. Namiesto programov dost\u00e1vame vide\u00e1. Namiesto v\u00edzi\u00ed dost\u00e1vame reels.<\/p>\n\n\n\n
Namiesto odvahy dost\u00e1vame vizu\u00e1ly a v\u00edzie ktor\u00e9 s\u00fa par\u00f3diou vyfoten\u00fdch politikov na bilboardoch, ktor\u00ed h\u013eadia do blba a tv\u00e1ria sa \u017ee vidia zmysel. A my im to \u017eerieme.<\/p>\n\n\n\n
Preto\u017ee nechceme by\u0165 konfrontovan\u00ed s t\u00fdm, \u017ee bud\u00facnos\u0165 nie je zadarmo. \u017de si ju nem\u00f4\u017eeme predplati\u0165 ako bal\u00edk s obsahom. \u017de si ju mus\u00edme od\u017ei\u0165.<\/p>\n\n\n\n
\u010co v mysli si objedn\u00e1\u0161, to na skle do pol noci m\u00e1\u0161! A to je z\u00e1sadn\u00e1 chyba. T\u00fa\u017eime po svete, ktor\u00fd reaguje okam\u017eite. Chceme politiku na jedno kliknutie, \u0161t\u00e1t ako eshop. Realitu, ktor\u00e1 sa prisp\u00f4sob\u00ed n\u00e1\u0161mu rozmaru nie tak\u00fa, ktor\u00fa by sme museli formova\u0165, opravova\u0165, nies\u0165. \u017divot ako feed. Bud\u00facnos\u0165 ako wishlist.<\/p>\n\n\n\n
Zabudli sme, \u017ee nie v\u0161etko, \u010do sa d\u00e1 predstiera\u0165, sa d\u00e1 aj skuto\u010dne pre\u017ei\u0165.<\/p>\n\n\n\n
Skuto\u010dn\u00e9 veci ako d\u00f4vera, vz\u0165ahy, spravodlivos\u0165 \u010di zmena nechodia na don\u00e1\u0161ku.<\/p>\n\n\n\n
Nepr\u00eddu ani dnes, ani zajtra, ak pre ne ni\u010d neurob\u00edme. A predsa sme si zvykli, \u017ee ak nie\u010do nepr\u00edde do 24 hod\u00edn, tak to \u201enefunguje\u201c. Nem\u00fd\u013eme sa , to my nefungujeme!<\/p>\n\n\n\n
T\u00e1to pohodlnos\u0165 nie je len civiliza\u010dn\u00e1 \u00fanava. Je to kult\u00farna lenivos\u0165, ktor\u00e1 sa maskuje ako pokrok. A je to nebezpe\u010dn\u00e9.<\/p>\n\n\n\n
Lebo ak raz uver\u00edme, \u017ee si m\u00f4\u017eeme objedna\u0165 rie\u0161enie, prestaneme veri\u0165 v hodnotu \u00fasilia. A bez \u00fasilia nem\u00e1 \u017eiadna zmena \u0161ancu.<\/p>\n","protected":false},"excerpt":{"rendered":"
Pozri sa, ako sme z\u00e1visl\u00ed. Na meme\u010dk\u00e1ch, vide\u00e1ch, postoch, reels, stories. Ak \u010fal\u0161\u00ed okamih nepr\u00edde hne\u010f, ak sa nov\u00fd podnet nezjav\u00ed do sekundy, op\u00fa\u0161\u0165ame skupinu, vyp\u00edname, scrollujeme \u010falej. Zvykli sme si na svet, kde \u010dakanie bol\u00ed viac ako klamstvo. Nepotrebujeme pravdu. Potrebujeme podnet. Potrebujeme dopam\u00edn. Potrebujeme, aby n\u00e1s nie\u010do trhlo z nudy, zo samoty, z […]<\/p>\n","protected":false},"author":1,"featured_media":308,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[],"class_list":["post-307","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-4"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/posts\/307","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/comments?post=307"}],"version-history":[{"count":1,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/posts\/307\/revisions"}],"predecessor-version":[{"id":309,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/posts\/307\/revisions\/309"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/media\/308"}],"wp:attachment":[{"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/media?parent=307"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/categories?post=307"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.nsvet.sk\/magazin\/wp-json\/wp\/v2\/tags?post=307"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}